Sales Enablement

How Your Software Company Can Create a Personalized Experience for Prospects

Have you ever found yourself browsing for business software, but struggled to work out if a solution was right for you? You might have felt unsure if a system was designed for your company’s size,…
Read more →
Why cybersecurity companies must provide hands-on training to hospital clients

Training

Why Cybersecurity Companies Must Provide Hands-on Training to Hospital Clients

It’s not easy running an IT department at a large medical organization these days, and the job is not getting any easier. Hospitals represent a prime target for cyberattacks for a variety of reasons: Medical…
How to Build a Successful Customer Experience Training Program

Training

How to Build a Successful Customer Experience Training Program

Organizations everywhere have discovered the importance of putting their customers at the center of everything. In this new, customer-centric paradigm, customer experience (CX) is key. However, to make it a success, businesses need to put…
Virtual Instructor-led Training Benefits

Training

The Top 5 Virtual Instructor-led Training Benefits

One of the lasting legacies of the COVID-19 pandemic will be the normalization of remote working. In fact, today, it’s not uncommon for the majority of your daily dealings, both in and out of work…
What does 4th of July have to do with hands-on training? You’d be surprised

Training

What Does the 4th of July Have to Do With Hands-on Training? You’d Be Surprised

For many software businesses, helping customers get the most out of their technology can feel like a battle. You need to overcome resistance to change, use smart tactics to promote the technology, and expand the…
Overcome the five biggest challenges Sales Engineers face today

Sales Enablement

Overcome the Five Biggest Challenges Sales Engineers Face Today

Sales reps focus on the initial steps of feeding the sales funnel: opening the door to as many relevant, qualified prospects as possible. They do this by leveraging their product’s dramatic, big-picture benefits, attractive ROI,…
Master customer acquisition and retention in 2021

Sales Enablement,Training

Why Experiences Matter in Customer Acquisition and Retention

In a changing world, how do you ensure that your sales teams have everything they need to deliver real value for customers? The answer: better, more consistent digital experiences across the entire customer journey. Our…
Software training platforms

Training

Software Training Platforms: the What, Why, and How

What is a software training platform? Virtual learning comes in all shapes and sizes, from dedicated apps to YouTube videos, and from virtual labs to online course providers. In the professional world, the go-to training…
sales engineering team metrics

Sales Enablement

9 Metrics to Help You Build a More Effective Sales Engineering Team

Sales engineers are technical product experts tasked with helping qualify, close, and renew relationships with customers. The actual job varies from company to company or even product to product. The job title also varies. Your…
Virtual Training Software Use Cases

Thought Leadership

The 3 Key Virtual Training Software Use Cases for Business Success

When it comes to closing deals, training customers, and educating your employees, you need to consider the role virtual training software can play in your sales demonstrations and product training strategies. And it’s not just…
Why experiential learning is 2021’s new business enabler

Thought Leadership

Why Experiential Learning Is 2021’s New Business Enabler

From passive learning to experiential For businesses everywhere, the extent of digital transformation in the training they provide often comes down to a webinar – basically, a presentation conducted over a video stream. A very…
How to Leap the Hurdle of Learner Engagement

Thought Leadership

Will They Jump in … or Drop Out? The Challenge to Engage in Online Training

Even before being forced into a shift by the pandemic, the training industry had already begun its exciting transformation. Training teams saw – and benefitted from – the new online, virtual software training solutions that…