Trust is Key but SalesTech Helps

LinkedIn recently released its Third Annual State of Sales Report and some of the data paints an intriguing picture of how sales professionals consume digital tools and resources in the drive to boost performance. Overall, the report stresses the need to foster a personalized buying experience regardless of whether the products or services are aimed at consumers…
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Webinar: How to get the best out of your SE team – New tools and insights

How can you build a great sales engineering dream team? And once you’ve built it, how can you prove it’s great? We know you’re up against a ton of challenges. You’re under pressure to staff a dream team of sales engineers who know the product inside and out and understand your potential clients’ technical requirements. And you…
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Webinar: Squad goals – How to Prove the True Value of a Sales Engineering Team

Updated: Oct 18, 2018 Is your sales engineering team under appreciated and under-funded? Are you worried it will be the first budget to get cut? Organizations often know they need technical sales support but struggle to win the budget and resources needed to build a stellar sales engineering team. It comes down to two main…
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Built for Success: How Customer Success Teams Boost Your Bottom Line

People often use customer service and customer success interchangeably in conversation. Remove “customer” from the phrases and you’ll see the difference – service versus success. Customer service is a support function that resolves an issue, such as reacting to a problem on an inbound call. Customer success is proactive; leveraging opportunities to foster an ongoing…
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Need to Speed Time to Resolution for Enterprise Software Support?

The Answer is in the Cloud With organizations highly reliant on enterprise software, your customers’ satisfaction is greatly dependent on your technical support services. If this pressure isn’t enough, the growing complexity of software products and customer environments means technical support teams face unprecedented challenges recreating and solving customer issues on a daily basis. Nevertheless,…
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How Software Vendors Can Get a Leg Up in Customer Success

Customer support is an important aspect of the customer experience, and we all know how important the customer experience is to customer success. According to a 2016 research report by NewVoiceMedia, US companies are losing $62 billion a year due to poor customer service. The report also reveals that almost half (49%) of customers switched…
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