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5 Key Benefits of LMS Integration

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Jan 24, 2025 - 4 min read
5 Key Benefits of LMS Integration

Key Takeaways: 

  • LMS integration helps to streamline administrative tasks across multiple lines of business, not just training and development
  • Through integration, a business eliminates data silos and enables data-driven decision-making while also future-proofing their ecosystem
  • An integrated LMS eliminates the need for employees to jump between tools, allowing them to deliver a better, more consistent customer experience

If you’re using a Learning Management System (LMS) in your corporate training, then you’ve probably already integrated it with other training tools such as virtual labs. Seems like a pretty obvious step, right? But have you considered taking things a step further?

Instead of focusing exclusively on training software, why not extend your LMS to other systems and platforms within your ecosystem?

Overcoming the Challenges of Learning Management System Integration

Software integration can be a complicated beast. No matter your LMS, you’re bound to encounter a few roadblocks. We’ve detailed some of the most significant below with some general guidance on addressing them: 

  • Compatibility with legacy systems and diverse third-party tools
  • Data security
  • Internal resistance to change
  • Implementation costs
  • Implementation complexity
  • Performance issues
  • Scalability concerns
  • Ongoing maintenance

Your best bet for addressing all of the challenges above is to simply find the right vendor. Look for an LMS that has pre-built integrations for the majority of software within your ecosystem. Ideally, that vendor should also offer comprehensive product support, up to and including assisting with deployment and configuration. 

Beyond that, proper change management is a must. If you’re implementing a new LMS rather than integrating an existing solution, internal training will help your staff configure, use, and maintain the platform.

Related: Instructor-led IT Training Vs. Self-paced: What’s More Important?

Five Key Benefits of an Integrated Learning Management System

A standalone LMS is relatively limited in scope. You can use it to create and manage a wide range of training content, but that’s about it. An integrated LMS, on the other hand?

That’s a great deal more versatile. Rather than creating and developing training content in isolation, you can draw on its connections with everything from your Customer Relationship Management (CRM) platform to your sales enablement tools. As you might expect, there are a ton of advantages to this approach.

Streamlined Administration

The average employee spends roughly three hours a day on easily automatable tasks – primarily mundane administration. Assuming an average workday of eight hours, that’s almost 40% of one’s time. Imagine what your training managers could accomplish if they were able to reclaim those lost hours.

The LMS integrations make that possible. Instead of spending time managing course enrollment and scheduling, Learning and Development (L&D) professionals can simply automate. Rather than having to waste time on error-prone data entry, instructors can simply sync their LMS with the business’s CRM or HR database.

Your team can dedicate more time and energy to developing and delivering training content while the systems around them operate like a well-oiled machine.

Improved Communication and Collaboration

Collaborative learning can be incredibly powerful. For one, 20% of learning happens through social interaction. People who collaborate while learning also tend to display better comprehension, retention, and engagement and develop more supportive relationships with one another.

With all that said, there’s an important caveat to keep in mind. The more systems and tools your learners have to jump between over the course of a single session, the less effective that session will become. It’s already widely known and accepted that people faced with a glut of systems and tools tend to be less productive, satisfied and engaged.

There’s no reason to assume that this would not also extend to L&D. By integrating your LMS with your organization’s internal communication and collaboration tools, you eliminate the need for people to jump between multiple environments. Instead, everything they need is in one place, leaving them free to focus on their training.

It’s a far better user experience than having to juggle multiple disjointed environments.

Better Customer Onboarding and Support

Did you know that 76% of customers will continue using a product after a positive onboarding experience, while 60% will abandon software that doesn’t onboard them properly?

You want to provide an onboarding experience that’s not only personalized but as seamless, painless, and intuitive as possible. Integration between your CRM and LMS helps accomplish this in a few ways. By integrating your CRM and LMS, you can:

  • Track each prospect’s journey, providing them with marketing and onboarding collateral related to your software at each major touchpoint.
  • Support a more personalized onboarding process via data consolidated within the CRM.
  • Identify and address learning needs, challenges and roadblocks through analytics.
  • Collect and evaluate feedback from customers and prospects.
  • Automatically enroll internal stakeholders in training for new features and updates.
  • Improve both sales and customer service by automatically connecting underperforming employees with the training they need.

Preparing for the Future

Consider for a moment how much the world has changed in just the past five years. If someone from 2020 looked at today’s workplace, what would they think? How much do you think things will change by 2035?

Ensuring all your systems are integrated and work fluidly with one another will make it far easier for your business to adapt to those changes and scale as it grows. After all, it’s far easier to keep a unified, streamlined system updated compared to a disconnected, patchwork technology stack.

Deeper Insights

Lastly, LMS integration helps eliminate data silos within your organization, establishing a single source of truth for critical data and improving data hygiene in the process. Better organized, more accessible data is consequently easier to analyze. Consequently, your business can then gain better insights into not only its onboarding process but also details like customer satisfaction, employee performance and the overall ROI of each training initiative.

These insights can, in turn, be used in the development of better, more effective sales, onboarding, and marketing strategies.

Operating Like a Well-Oiled Machine

From data migration and compatibility to security, there’s no shortage of challenges involved in LMS integration. But trust us when we say that the end result is well worth the effort. Successful organization-wide LMS integration benefits far more than your L&D department — it can help your entire organization operate more efficiently and effectively.

If you’re interested in a bit of additional reading, feel free to check out Virtual Labs & LMS Integration for Enterprises.


FAQs

What types of business systems are most commonly integrated with an LMS?

The systems most commonly integrated with LMS platforms include: 

  • Human Resource Information (HRI) systems, such as Namely or BambooHR
  • Customer Relationship Management (CRM) platforms like SaleForce or HubSpot
  • Communication tools such as Microsoft Teams or Zoom
  • Content libraries, including LinkedIn Learning and Coursera
  • Payroll/Human Capital Management solutions like Workday and Oracle HCM Cloud

On-demand training tools such as CloudShare or Cypher

How can LMS integration improve reporting and analytics for training programs?

By integrating an LMS with other business systems, an organization can pull in real-time data that helps contextualize both the effectiveness and efficacy of its training. This could take the form of sales numbers, customer satisfaction, or even helpdesk tickets.

What are the main security considerations when connecting an LMS to other platforms?

The main security concerns of LMS integration include in-transit and at-rest data encryption, user identity and access management, API security, logging and data auditability, and regular patching. Systems should also be regularly backed up.

How does integration impact the learner experience compared to a standalone LMS?

Integration typically results in an improved learner experience as it allows for deeper personalization, more streamlined onboarding and reporting, and single sign-on. These factors together both reduce friction and enhance engagement. 

What should companies evaluate when choosing an LMS integration tool?

Criteria for selecting an LMS integration tool include:

  • Compatibility with existing software and systems
  • Integration types
  • Security features
  • Vendor reputation
  • Licensing/contracts
  • Vendor support
  • Product documentation
  • Ease of implementation
  • Ease of use
  • Cost
  • Scalability