Sales Engagement Summit 2024

Top Sales professionals are firmly focused on enablement.
A recent Forrester survey found that over 80% of sales leaders have already made several changes to their process due to changing buyer expectations. Also revealed was that 57% of buyers have switched to a competitor due to an underwhelming experience. The sales technology stack helps unify the sales and marketing departments, enabling tracking and analytics into buyer behaviour.
According to Gartner, 90% of sales leaders plan to invest in technologies to help their teams engage more effectively with prospects and customers.